ФАКТОРЫ, ОПРЕДЕЛЯЮЩИЕ АКАДЕМИЧЕСКУЮ УСПЕВАЕМОСТЬ: КОМПЛЕКСНЫЙ АНАЛИЗ

Students' academic performance is a crucial marker of educational process effectiveness and a predictor of future careers. This study examines the influence of psychological and socio-demographic factors on academic success. As part of the study, a survey was conducted among 149 university students from the northern region using validated scales (BroMS, PS, PALS). Data analysis involved descriptive statistics, correlation and regression analyses, as well as t-tests and ANOVA. The findings highlight the significance of motivation and engagement as key factors positively influencing academic performance. Regression analysis confirmed that these variables account for a substantial proportion of the variance in academic excellence. By contrast, the impact of socio-demographic factors proved less pronounced: gender and socioeconomic status did not demonstrate statistically significant effects, whereas age emerged as a major predictor. The results contribute to the theoretical understanding of the factors shaping academic achievement, underscoring the importance of personal characteristics such as motivation and engagement for educational success, as well as the need for a comprehensive approach to the study of academic performance. Furthermore, the findings may inform the development of more effective educational programs and student support measures.