A cross-lingual analysis of attitudinal meaning in publicity discourses of Anglo-American and Chinese universities: a psychological insight from the appraisal system
This study uncovers distinct attitudinal meaning patterns across cultural-linguistic contexts, filling cross-lingual research gaps and refining the Appraisal System. Beyond linguistic theory, it offers practical guidance for universities to optimize cross-cultural publicity and boost global communication effectiveness.
Authors
- Lu Zheng (ORCID: https://orcid.org/0000-0002-3340-7558)
Institutions
- Jilin University (CN)
Publication Details
- Journal
- Frontiers in Psychology
- Published
- 2025-10-10
- DOI
- https://doi.org/10.3389/fpsyg.2025.1635204
- Primary Topic
- Discourse Analysis in Language Studies
- Type
- article
- Field-Weighted Citation Impact
- 0.00