Social Media Sentiment Analyzer using NLP

This research utilizes logistic regression as well as LSTM, SVM, and Random Forest to derive useful information from social media information found on websites such as Instagram, Facebook, and Twitter. Utilizing machine learning algorithms, we explore sentiment analysis, trend detection, user profiling, and content classification. Logistic regression is used for analyzing sentiment, an important element in grasping public opinion and brand perception. By applying natural language processing (NLP) methods, we classify social media posts based on whether they convey positive, negative, or neutral feelings. This enables businesses to track shifts in customer happiness and opinions as time progresses, supporting smart decision-making and proactive interaction with users. By adding logistic regression to our approach, we improve the depth of our investigation, giving companies more resources to uncover valuable information from social media data. This comprehensive strategy allows businesses to adjust to customer preferences, strategize effectively, and stay competitive in the digital realm of Facebook, Instagram, and Twitter.

Authors

Publication Details

Journal
International Journal for Research in Applied Science and Engineering Technology
Published
2025-10-08
DOI
https://doi.org/10.22214/ijraset.2025.74497
Primary Topic
Sentiment Analysis and Opinion Mining
Type
article
Field-Weighted Citation Impact
0.00
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article

Social Media Sentiment Analyzer using NLP

Swati Bagade
International Journal for Research in Applied Science and Engineering Technology
Sentiment Analysis and Opinion Mining
article

Social Media Sentiment Analyzer using NLP

Swati Bagade
article en

Abstract

This research utilizes logistic regression as well as LSTM, SVM, and Random Forest to derive useful information from social media information found on websites such as Instagram, Facebook, and Twitter. Utilizing machine learning algorithms, we explore sentiment analysis, trend detection, user profiling, and content classification. Logistic regression is used for analyzing sentiment, an important element in grasping public opinion and brand perception. By applying natural language processing (NLP) methods, we classify social media posts based on whether they convey positive, negative, or neutral feelings. This enables businesses to track shifts in customer happiness and opinions as time progresses, supporting smart decision-making and proactive interaction with users. By adding logistic regression to our approach, we improve the depth of our investigation, giving companies more resources to uncover valuable information from social media data. This comprehensive strategy allows businesses to adjust to customer preferences, strategize effectively, and stay competitive in the digital realm of Facebook, Instagram, and Twitter.

International Journal for Research in Applied Science and Engineering TechnologyVol. 13(10)
Openalex Percentile: Top 85%
Sentiment Analysis and Opinion Mining
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Social Media Sentiment Analyzer using NLP — Swati Bagade · International Journal for Research in Applied Science and Engineering Technology (2025) | TGRS Research Map | TGRS