Blending Words, Bridging Cultures”: Code-Switching or Code-Mixing between Urdu, Punjabi, and English in Social-Media Chatting – A Study of Pakistani University Students

The code-switching behaviors of Pakistani university students in their regular social media conversations are investigated in this study. In order to determine language pair frequencies, switching forms, and communicative purposes, 50 bilingual and multilingual students' chat messages were examined both quantitatively and qualitatively using a corpus-based descriptive methodology. Participants' opinions regarding language mixing were also gathered using a Likert scale questionnaire. The results show that intra-sentential mixing is common and that the most common pairs are Urdu-English and Punjabi-English. The expressive functions of code-switching include clarification, comedy, social identity building, and emphasis. Students defend flipping as a natural communication technique that improves group cohesion and clarity while considering situational appropriateness. The study advances knowledge of Pakistan's multilingual digital communication dynamics.

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Publication Details

Journal
Research Journal for Social Affairs
Published
2025-09-30
DOI
https://doi.org/10.71317/rjsa.003.06.0430
Primary Topic
Digital Communication and Language
Type
article
Field-Weighted Citation Impact
0.00
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article

Blending Words, Bridging Cultures”: Code-Switching or Code-Mixing between Urdu, Punjabi, and English in Social-Media Chatting – A Study of Pakistani University Students

Ahmad Abbas, Ayesha Tahir, Iqra Hameed, Muqaddar Zaka
Research Journal for Social Affairs
Digital Communication and Language
article

Blending Words, Bridging Cultures”: Code-Switching or Code-Mixing between Urdu, Punjabi, and English in Social-Media Chatting – A Study of Pakistani University Students

Ahmad Abbas, Ayesha Tahir, Iqra Hameed, Muqaddar Zaka
article en

Abstract

The code-switching behaviors of Pakistani university students in their regular social media conversations are investigated in this study. In order to determine language pair frequencies, switching forms, and communicative purposes, 50 bilingual and multilingual students' chat messages were examined both quantitatively and qualitatively using a corpus-based descriptive methodology. Participants' opinions regarding language mixing were also gathered using a Likert scale questionnaire. The results show that intra-sentential mixing is common and that the most common pairs are Urdu-English and Punjabi-English. The expressive functions of code-switching include clarification, comedy, social identity building, and emphasis. Students defend flipping as a natural communication technique that improves group cohesion and clarity while considering situational appropriateness. The study advances knowledge of Pakistan's multilingual digital communication dynamics.

Research Journal for Social AffairsVol. 3(6)
Universitas Sahid Jakarta (ID)
Openalex Percentile: Top 72%
Digital Communication and Language
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