EMERGING ISSUES IN THE DEVELOPMENT OF AGRITOURISM IN INDONESIA: A BIBLIOMETRIC ANALYSIS

<p>Indonesia possesses significant potential for agritourism development,<br />supported by its abundant natural resources, cultural richness, and large<br />agricultural workforce. Despite this, various challenges—such as limited<br />infrastructure, insufficient farmer skills, weak promotion, and poor stakeholder<br />collaboration—continue to impede progress. This study analyzes existing<br />literature on agritourism in Indonesia using a qualitative content analysis<br />grounded in bibliometric data. The analysis draws on Scopus-indexed<br />publications from 2014 to 2025, retrieved using keywords: (“Agritourism” or<br />“Agro-tourism” or “Agrotourism” or “Farm tourism” or “Agricultural tourism”)<br />and “Indonesia”. The data were processed with VOSviewer and Biblioshiny to<br />examine keyword relationships, publication trends, and emerging research<br />themes. Results show Indonesia is the second most studied country in<br />agritourism, with 94 articles—after the United States (181) and Italy (106). A<br />notable increase in publications was observed post-COVID-19 (2020–2025).<br />Following abstract screening, 78 relevant articles were included in the<br />bibliometric analysis. Co-occurrence analysis identified five main keyword<br />clusters, reflecting the dominant themes in the field. The study synthesizes these<br />clusters to outline the conceptual structure of agritourism research in Indonesia.<br />Findings suggest that future studies should focus on enhancing community<br />participation in development of agritourism.</p>