Politeness Strategies Used by the Main Characters in Emily Movie

Pragmatics is a branch of linguistics that studies how people use language in different social contexts, focusing on how meaning is shaped by situation, relationship, and culture. Politeness strategies is one of part in pragmatics. Politeness helps people keep good relationships in formal and informal situations. This research focuses on analyzing the politeness strategies used by the main characters in the Emily Movie. The researcher aims to identify the types of politeness strategies and to determine the most frequently used strategies by the main characters in Emily Movie. This research is based on Brown and Levinson’s politeness theory (1987), which classifies politeness into four types: bald on record, positive politeness, negative politeness, and off record. The research method used is a qualitative descriptive method, with the movie and its transcript as data sources. In collecting data, the researcher watched the movie, identified dialogues containing politeness strategies, classified them based on the theory, and analyzed them based on the context of the conversation. The results show that the four types of politeness strategies are found in the movie, with a total of 30 data: 12 data of bald on record, 8 data of negative politeness, 7 data of positive politeness, and 3 data of off record. The most frequently used strategy is bald on record, which indicates that the characters often use direct communication, especially in urgent or emotionally intense situations. This research also shows how politeness strategies help maintain relationships, express respect, and reflect the social and emotional context within the dialogues.