FACADE CLEANING AS A METHOD OF PRESERVING THE AESTHETIC APPEARANCE OF A CITY

One of the signs of caring for the building and the environment is the aesthetic appearance of the structure. Undoubtedly, the aesthetically clean exterior of the building evokes positive emotions and impressions in the viewer, forms a favorable visual appearance and creates a comfortable urban environment. It is worth noting that the clean facade demonstrates all the features of the structure, its harmonious proportion, uniqueness and feature of the color scheme, the texture of the finishing materials and details. An aesthetically clean facade is a key aspect of the further positive perception of a newly erected building, because over time, various types of pollution accumulate on the facade, which can visually hide the well – thought-out proportions and harmonious shapes of the building, which can lead to an unattractive appearance and disrupt the architectural and artistic image of the building. Thus, at the present stage, in order to achieve sustainable operation of new and existing buildings, an integrated approach to building maintenance is needed, including facade cleaning. The article discusses the need for regular seasonal cleaning of facades of residential buildings, low- and medium-rise buildings. The main aspects of the need for cleaning the facades of buildings are considered. The positive aspects of regular cleaning of building facades have been revealed. Measures and practical suggestions have been identified to maintain a pleasant aesthetic appearance of the building. The visual advantages of a clean facade of buildings were established. The results of the study demonstrate how important it is to maintain and ensure a good aesthetic appearance of the building in order to improve the psychological and emotional well-being of residents. Thus, maintaining and preserving the aesthetic appearance of a building at a high level is an important aspect in the field of urban planning and architecture. The aesthetics of a building plays a key role in shaping the overall appearance of a city or district and affects the perception of space by residents.