INTERSECTIONS OF ARTIFICIAL INTELLIGENCE AND JOURNALISM: TRANSFORMATION, RISKS, AND OPPORTUNITIES IN THE MEDIA ENVIRONMENT

The article examines the impact of rapidly evolving artificial intelligence (AI) technologies on journalism, with particular attention to the attitudes towards AI adoption in Uzbek journalism. It emphasizes both the benefits and risks of these technologies as well as the potential ethical dilemmas they create. The study explores the extent to which AI is currently being applied in content creation, editing, and distribution, while also highlighting the opportunities and challenges emerging from these transformative processes. To achieve this, in-depth interviews were conducted with journalists, students, and focus groups