YOUTH SPORTS AS AN AGENT OF SOCIALIZATION IN A MODERN KAZAKHSTAN SOCIETY

Sport is one of the most important agents of socialization of modern youth, as well as an effective means of physical development, health promotion, communication, and the result of people's activity. The purpose of the article is to define teenage sports as one of the socialization institutions, and also to identify the factors of influence of sports on youth. The leading role of the sports environment in the process of socialization of adolescents through sports is considered, as well as its importance in the physical culture and sports education of young people. According to the results of the sociological research conducted, sport is the main manifestation of a healthy lifestyle for young people. Through sports, a young generation educates and perceives it as a means of socialization, based on discipline, reflecting in forming a certain system of norms and values. It was revealed that sports have a positive impact on the formation of his personal culture. Along with these positive factors, negative factors of sports were also identified, such as academic failure, high risk of injury. The results show that although participation in sports provides numerous benefits, it is necessary to eliminate significant negative aspects to ensure a balanced approach to adolescent participation in sports. It was also established that the presence of stress in the educational process, and insufficient development of sports infrastructure at the required level are the main obstacles leading to a decrease in the interest of young people in sports and their physical activity. The study of this problem will be useful for the further development and improvement of state policy aimed at increasing the physical activity of young people.