IMPROVING FAMILY ECONOMY THROUGH PATCHOULI FARMING IN UHAIDAO VILLAGE, MAMASA

Patchouli is a promising commodity for development by the local community in Uhaidao Village, Mamasa, West Sulawesi. Consequently, patchouli farming continues to grow as a means to improve household economic conditions among farming families in the area. This study focuses on illustrating the improvement of family income through the cultivation of patchouli. A descriptive qualitative approach was employed, with data collected through observation, interviews, and documentation. The findings reveal that prior to engaging in patchouli farming, most farming households were in a low economic condition.However, after cultivating patchouli, household income increased significantly. Efforts made by farmers include land expansion, the use of high-quality seeds, adherence to recommended cultivation techniques, and diversification through the planting of additional crops besides patchouli.