Attitudes Towards Animals and Calf Disbudding Techniques: A Mixed Methods Study Using the Animal Attitude Scale (AAS-10)

Calf disbudding is a routine practice in the dairy industry to prevent horn growth and reduce the risk of injury to animals and handlers. However, growing public concern about animal welfare has raised questions about the acceptability of common disbudding methods. This study explored public perceptions of caustic paste and hot-iron disbudding using a mixed methods approach. Quantitative survey analyses captured measurable trends while iterative qualitative analysis explored the underlying reasons behind participant's attitudes. A convenience sample with a total of 511 Texas resident participants completed a 44-item online survey that included demographic questions, the Animal Attitude Scale (AAS-10), and image-based evaluations of the two techniques. Quantitative analysis using factor analysis and multiple regression revealed that concern for animal welfare and justification for animal use were the most significant predictors (<i>p</i> < 0.001) of method acceptability, with caustic paste generally viewed as more humane. Qualitative responses reinforced these results, identifying themes of animal suffering, ethical concerns, and a widespread lack of public knowledge. While caustic paste was preferred, skepticism toward hot-iron disbudding was more pronounced among low-income participants. Nonetheless, when properly performed with pain control, hot-iron disbudding is often considered a more controlled and welfare-conscious method due to faster healing times and reduced risk of injury to other animals from paste exposure. These findings underscore the need for consumer education and transparent communication from the dairy industry.