Teaching Paper: Key Concepts in Persuasive Public Speaking – A Practical Glossary for Non-Profit Communicators

Effective public speaking is essential for advocacy, leadership, and community engagement in the non-profit sector. This Teaching Paper presents a comprehensive glossary of persuasive communication terms with practical application notes. Covering speech structure, delivery techniques, rhetorical strategies, and audience engagement methods, it provides a ready reference for non-profit practitioners, volunteers, and emerging leaders. By linking concepts to actionable steps, the glossary strengthens clarity, persuasiveness, and impact, serving both as a reference tool and a training resource.