Evaluating Communication Strategies for Safeguarding Intangible Musical Heritage Using Single-Valued Neutrosophic Linguistic Sets

Communication strategies that not only maintain cultural customs but also promote intergenerational cultural resonance are necessary to protect intangible musical heritage. Traditional music suffers issues of marginalization, dwindling transmission, and loss of cultural importance in the digital and globalized age. With cultural resonance as a primary criterion, this study offers an evaluation framework for evaluating communication strategies in preserving intangible musical legacy. The paradigm emphasizes how communication tactics may preserve authenticity while permitting adaptation to contemporary circumstances by including viewpoints from cultural sustainability, educational outreach, digital media transmission, and community involvement. This study uses Single-Valued Neutrosophic Linguistic Sets to overcome uncertainty information. We use the neutrosophic methodology to rank the alternatives. The results show that methods based on immersive media, intergenerational education, and participatory engagement strengthen cultural continuity and identity. Furthermore, new media tools and digital platforms provide chances for broader distribution, but they must be carefully crafted to prevent flimsy portrayals. By providing formal evaluation criteria that strike a balance between tradition and innovation, the research adds to the conversation about heritage management and guarantees that intangible musical legacy is both maintained and relevant in today's world.