Is Generative AI an Ally or Foe for Human Resources?

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Publication Details

Journal
Quarterly Journal of Marketing
Published
2025-09-29
DOI
https://doi.org/10.7222/marketing.2025.046
Primary Topic
Big Data and Business Intelligence
Type
article
Field-Weighted Citation Impact
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article

Is Generative AI an Ally or Foe for Human Resources?

Takashi Nishimura
Quarterly Journal of Marketing
Big Data and Business Intelligence
article

Is Generative AI an Ally or Foe for Human Resources?

Takashi Nishimura
article en

Abstract

No abstract available for this paper.
Quarterly Journal of MarketingVol. 45(4)
Toyo University (JP)
Openalex Percentile: Top 57%
Big Data and Business Intelligence
DOIOpen Access PDFOpenAlex
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Is Generative AI an Ally or Foe for Human Resources? — Takashi Nishimura · Quarterly Journal of Marketing (2025) | TGRS Research Map | TGRS