Exploring the impact of map visualization features to improve campus wayfinding efficiency through user-centered design methods

Abstract Digital maps are essential tools for modern wayfinding, often relying on live GPS location features for successful use. However, complex urban environments can make it difficult for users to spatially locate themselves and navigate areas such as building entrances and vertical pathways. This investigation used a campus environment as a case study to examine the impact of visualized map information that is often overlooked in current digital maps. A multi-stage user-centered design process was employed to develop and test a redesigned map. Results show that the implementation of additional map visualization design practices significantly improves navigation performance.