Managing Corporate Partnerships: Strategies for Implementation, Communication, and Impact

Effective management of corporate partnerships is essential to ensuring that collaborations between non-profits and corporations deliver sustainable value. This article outlines strategies for implementation planning, transparent communication, and systematic impact measurement, while also examining the role of digital project management tools such as Trello, Asana, Slack, and Microsoft Teams in coordinating partnership activities. It emphasizes detailed resource allocation, regular coordination meetings, and transparent reporting as mechanisms to sustain engagement and accountability. Case evidence demonstrates how collaborative platforms streamline operations and build trust, particularly in low-resource contexts. For practitioners, the article provides actionable strategies to enhance partnership management; for academics, it contributes to the discourse on governance and sustainability in cross-sector collaborations.

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Publication Details

Published
2025-01-01
DOI
https://doi.org/10.64357/neya-gjnps-cr-prt-spn-08
Primary Topic
Information Technology Governance and Strategy
Type
article
Field-Weighted Citation Impact
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article

Managing Corporate Partnerships: Strategies for Implementation, Communication, and Impact

Anna Neya Kazanskaia
Information Technology Governance and Strategy
article

Managing Corporate Partnerships: Strategies for Implementation, Communication, and Impact

Anna Neya Kazanskaia
article en

Abstract

Effective management of corporate partnerships is essential to ensuring that collaborations between non-profits and corporations deliver sustainable value. This article outlines strategies for implementation planning, transparent communication, and systematic impact measurement, while also examining the role of digital project management tools such as Trello, Asana, Slack, and Microsoft Teams in coordinating partnership activities. It emphasizes detailed resource allocation, regular coordination meetings, and transparent reporting as mechanisms to sustain engagement and accountability. Case evidence demonstrates how collaborative platforms streamline operations and build trust, particularly in low-resource contexts. For practitioners, the article provides actionable strategies to enhance partnership management; for academics, it contributes to the discourse on governance and sustainability in cross-sector collaborations.

Openalex Percentile: Top 57%
Information Technology Governance and Strategy
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