DAMPAK PENGGUNAAN QRIS SEBAGAI ALAT PEMBAYARAN DIGITAL OLEH DIGITAL NATIVE DENGAN PENDEKATAN TECHNOLOGY ACCEPTANCE MODEL (TAM)

This study aims to analyze the impact of each perceived usefulness, perceived ease of use, and perceived risk of each mikes Interest in Using QRIS among millennials and Gen Z in Semarang Regency. QRIS is the only transaction tool that can be used offline in Indonesia and is increasingly facilitated by the trend of transactions that do not use cash, especially among young people. This study used a purposive sampling method with a questionnaire filled out by 70 respondents who are active QRIS users. Data collection was carried out with a questionnaire filled out on a Likert scale of 1–5, and data analysis was carried out using a linear regression system. The results showed that the three independent proportions in this study as well as perceived ease of use and perceived risk had a positive and significant influence on interest in using QRIS. In other words, QRIS also has a positive influence, depending on the user's attitude towards QRIS.