Teaching Paper: Glossary of Social Media Terms for Nonprofits – Essential Concepts for Digital Strategy, Analytics, and Engagement

This Teaching Paper provides a Glossary of Social Media Terms designed for nonprofit contexts. Covering metrics, tools, roles, and frameworks, it equips practitioners with shared vocabulary to improve strategy, collaboration, and evaluation. Each entry includes definitions and practical notes, bridging theory with field application.

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Publication Details

Published
2025-01-01
DOI
https://doi.org/10.64357/neya-gjnps-tech-smm-tp-08
Primary Topic
Knowledge Management and Sharing
Type
article
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article

Teaching Paper: Glossary of Social Media Terms for Nonprofits – Essential Concepts for Digital Strategy, Analytics, and Engagement

Anna Neya Kazanskaia
Knowledge Management and Sharing
article

Teaching Paper: Glossary of Social Media Terms for Nonprofits – Essential Concepts for Digital Strategy, Analytics, and Engagement

Anna Neya Kazanskaia
article en

Abstract

This Teaching Paper provides a Glossary of Social Media Terms designed for nonprofit contexts. Covering metrics, tools, roles, and frameworks, it equips practitioners with shared vocabulary to improve strategy, collaboration, and evaluation. Each entry includes definitions and practical notes, bridging theory with field application.

Openalex Percentile: Top 69%
Knowledge Management and Sharing
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Teaching Paper: Glossary of Social Media Terms for Nonprofits – Essential Concepts for Digital Strategy, Analytics, and Engagement — Anna Neya Kazanskaia · (2025) | TGRS Research Map | TGRS