STRUCTURAL AND SEMANTIC FEATURES OF SUBSTANTIVE ENGLISH-LANGUAGE NEOLOGISMS IN THE SPHERE OF ECONOMY

The article is devoted to the analysis of structural and semantic features of substantive neologisms in the sphere of economy in the first two decades of the 21st century. Neologisms are newly created words or expressions, the appearance of which is caused by the emergence of new realities, concepts, signs, properties, actions, or they are used to replace an existing name with another, more accurate, and understandable one. New lexical units for denoting economic phenomena and processes are of great interest to both linguists and specialists in the economic sphere, since they are a dynamic source of replenishment of the vocabulary of the language and require constant and detailed research in order to identify the main structural and semantic characteristics and patterns. The main aspects analyzed in this field include the sources of neologisms, the mechanisms of neologisms creation, their functions, and impact on the language system and social communication. The analysis of the factual material allows us to distinguish the following semantic groups of neologisms in the sphere of economy and business: economic theories and systems; business models; forms and strategies of marketing; various types of e- commerce; persons whose activities are related to the economy and business; names of retail trade enterprises; and names of national currencies. The analysis of various ways of word formation of new words and phrases in the economic field showed that the English neologisms of the economic sphere of 2000-2022 are formed using “analogous word building” and “recursion”, word compounding and various forms of clipping, blending, and abbreviation. The most productive word formation models are the N + N and Adj. + N. The study of English neologisms of the early 21st century indicates that the multivectoral study of these linguistic units is an important and relevant direction in modern linguistics, as it reflects and explains changes in language, society, culture and technology.