METHOD FOR ASSESSING THE EFFECTIVENESS OF TALENT MANAGEMENT IN THE STRATEGIC MANAGEMENT CONTEXT

The article discusses theoretical approaches to Talent Management and defines its role in the strategic management of an organization. The analysis of existing methods for evaluating the effectiveness of Talent Management has been carried out, their strengths and weaknesses have been identified. Special attention is paid to the definition of key performance indicators (KPIs), focused on the strategic goals of the company and reflecting both quantitative and qualitative results of work with staff. Based on the conducted research, a comprehensive methodology for evaluating the effectiveness of Talent Management has been developed, integrating various groups of indicators and allowing for a comprehensive impact analysis.