Evaluating Circular Packaging in Online Retail: A Case Study-Based Design Approach

The growing environmental concerns associated with plastic packaging in online retail necessitate the development of sustainable alternatives. This study explores an innovative approach to e-commerce packaging by designing and testing an alternative cushioning material using biodegradable and recyclable components. The experiment utilized paper straws, cut into small segments, to create sturdy rings, which were adhered to sheets of parchment or recycled paper. This structure aimed to replace conventional plastic air pillows and bubble wrap while maintaining protective performance. The study evaluated the durability, shock absorption, and feasibility of these paper-based alternatives in packaging applications. Results indicated that the designed packaging components provided adequate cushioning and structural integrity, offering a viable and eco-friendly solution for online retailers, including Amazon. The findings highlight the potential of biodegradable materials in reducing plastic waste and promoting circular design in e-commerce packaging.