Should the Appearance Anxiety Be Seen as an Adaptation or Byproduct? --An Analysis Using the Sexual-Strategy Theory and Social Comparison Theory from the Evolutionary Psychology Perspective
This study examined the phenomenon of appearance anxiety from the vantage point of neutral strategy theory and social comparison theory within the framework of evolutionary psychology. The study posits that the contemporary manifestation of appearance anxiety may be a byproduct of evolved mating strategies, exacerbated by social media. The study developed four hypotheses: that younger individuals, females, urban participants, and those with high social media use would experience higher levels of appearance anxiety. The study was survey-based, with samples selected from a variety of age groups, genders, and cultural backgrounds. The study employed a comprehensive questionnaire that included the Social Appearance Anxiety Scale (SAAS) and other relevant surveys. The results of the study, if they support the hypothesis, suggest that appearance anxiety is a byproduct of evolved mating strategies amplified by cultural factors. Conversely, should the hypothesis be invalidated, alternative explanations may be posited, including cultural and individual differences, the evolution of gender roles, and the homogenization of aesthetic standards. The study's limitations, including its reliance on self-reported data, its cross-sectional design, and the potential oversight of cultural variations, should be considered when interpreting the findings. Future studies should employ longitudinal or experimental designs, cross-sectional analyses, and incorporate neuroscience measures to more thoroughly understand appearance anxiety and identify adaptive solutions.
Authors
- Yi Sun (ORCID: https://orcid.org/0000-0001-8169-0530)
- Yixuan Liu (ORCID: https://orcid.org/0000-0003-3932-1592)
- Ruihong Pan (ORCID: https://orcid.org/0000-0002-4974-9958)
- Albert Payson
Institutions
- United World College of South East Asia (SG)
- University High School (US)
- Nanjing Foreign Language School (CN)
Publication Details
- Journal
- Lecture Notes in Education Psychology and Public Media
- Published
- 2025-09-24
- DOI
- https://doi.org/10.54254/2753-7048/2025.nd27058
- Primary Topic
- Consumer Perception and Purchasing Behavior
- Type
- article
- Field-Weighted Citation Impact
- 0.00