An empirical study on factors influencing life insurance purchase intention using the theory of planned behaviour

Medical Publisher in Delhi, India - IP Innovative Publication Pvt Limited, Medical Journals Publication, Open Access Journals, Print Journals,Indian Journals, Surgery, Microbiology, Anaesthesia, Anatomy Biochemistry Books and Journals, Skills for Employability,Best Journal Publishers-IP Innovative Publication Pvt Limit

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Publication Details

Journal
Journal of Management Research and Analysis
Published
2025-09-24
DOI
https://doi.org/10.18231/j.jmra.37770.1758709234
Primary Topic
Insurance and Financial Risk Management
Type
article
Field-Weighted Citation Impact
0.00
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article

An empirical study on factors influencing life insurance purchase intention using the theory of planned behaviour

Michael David Premkumar, Jeevitha Elangovan
Journal of Management Research and Analysis
Insurance and Financial Risk Management
article

An empirical study on factors influencing life insurance purchase intention using the theory of planned behaviour

Michael David Premkumar, Jeevitha Elangovan
article en

Abstract

Medical Publisher in Delhi, India - IP Innovative Publication Pvt Limited, Medical Journals Publication, Open Access Journals, Print Journals,Indian Journals, Surgery, Microbiology, Anaesthesia, Anatomy Biochemistry Books and Journals, Skills for Employability,Best Journal Publishers-IP Innovative Publication Pvt Limit

Journal of Management Research and AnalysisVol. 12(3)
Openalex Percentile: Top 65%
Insurance and Financial Risk Management
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