Analysis of Social Media Imagery for Crisis Management Applications

Social media data holds immense potential for real-time disaster response. This study explores leveraging deep learning to automatically detect disaster-related information across various social media platforms. By analyzing the performance of different models in identifying relevant content, we aim to reduce information gathering delays and support timely rescue efforts. Faster information gathering translates to quick deployment of rescue teams, potentially saving lives and minimizing property damage. We evaluate these models on a benchmark dataset and explore the potential of combining them for even greater accuracy. Among the models, VGG16 achieved an accuracy of 81% in identifying disaster-related content. Additionally, exploring different fusion techniques for combining these models further improved accuracy to 83% with Hybrid Fusion. This research offers valuable insights for future exploration of deep learning techniques in disaster management.

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Publication Details

Journal
International Journal of Innovations in Science and Technology
Published
2025-06-30
DOI
https://doi.org/10.33411/ijist/20257213191333
Primary Topic
Public Relations and Crisis Communication
Type
article
Field-Weighted Citation Impact
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article

Analysis of Social Media Imagery for Crisis Management Applications

Atif Sardar Khan, Arbab Masood Ahmad, M.I. Khan, Gul-e-Rana Iftikhar
International Journal of Innovations in Science and Technology
Public Relations and Crisis Communication
article

Analysis of Social Media Imagery for Crisis Management Applications

Atif Sardar Khan, Arbab Masood Ahmad, M.I. Khan, Gul-e-Rana Iftikhar
article en

Abstract

Social media data holds immense potential for real-time disaster response. This study explores leveraging deep learning to automatically detect disaster-related information across various social media platforms. By analyzing the performance of different models in identifying relevant content, we aim to reduce information gathering delays and support timely rescue efforts. Faster information gathering translates to quick deployment of rescue teams, potentially saving lives and minimizing property damage. We evaluate these models on a benchmark dataset and explore the potential of combining them for even greater accuracy. Among the models, VGG16 achieved an accuracy of 81% in identifying disaster-related content. Additionally, exploring different fusion techniques for combining these models further improved accuracy to 83% with Hybrid Fusion. This research offers valuable insights for future exploration of deep learning techniques in disaster management.

International Journal of Innovations in Science and Technology
University of Engineering and Technology Peshawar (PK)
Openalex Percentile: Top 70%
Public Relations and Crisis Communication
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Analysis of Social Media Imagery for Crisis Management Applications — Atif Sardar Khan, Arbab Masood Ahmad, et al. · International Journal of Innovations in Science and Technology (2025) | TGRS Research Map | TGRS