Corporate Culture Based on Compassion: How 'Love for People' Became a Hiring Philosophy

To discover the reasons why compassion became one of the central pillars of corporate culture, this paper will research the philosophy of love to people which has transformed the process of hiring people. Building on empirical research and case studies from Google and Zappos, it looks at how organisations that put emotional intelligence and empathy at the heart of their recruitment strategy create employees with psychological well-being, innovation and resilience. The article explores the facilities of buy-in by the leadership, job description inclusivity, and employee resource groups, as well as the issues, such as a trade-off between the technical skills and soft skills. Research shows that compassion-based hiring results in better retention, team work, and customer relationships and labels it a competitive advantage for contemporary workplaces.

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Publication Details

Journal
American Journal of Economic and Management Business (AJEMB)
Published
2025-09-22
DOI
https://doi.org/10.58631/ajemb.v4i9.335
Primary Topic
Ethics in Business and Education
Type
article
Field-Weighted Citation Impact
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article

Corporate Culture Based on Compassion: How 'Love for People' Became a Hiring Philosophy

Ganna Kharytonova
American Journal of Economic and Management Business (AJEMB)
Ethics in Business and Education
article

Corporate Culture Based on Compassion: How 'Love for People' Became a Hiring Philosophy

Ganna Kharytonova
article en

Abstract

To discover the reasons why compassion became one of the central pillars of corporate culture, this paper will research the philosophy of love to people which has transformed the process of hiring people. Building on empirical research and case studies from Google and Zappos, it looks at how organisations that put emotional intelligence and empathy at the heart of their recruitment strategy create employees with psychological well-being, innovation and resilience. The article explores the facilities of buy-in by the leadership, job description inclusivity, and employee resource groups, as well as the issues, such as a trade-off between the technical skills and soft skills. Research shows that compassion-based hiring results in better retention, team work, and customer relationships and labels it a competitive advantage for contemporary workplaces.

American Journal of Economic and Management Business (AJEMB)Vol. 4(9)
Oldham Council (GB)
Openalex Percentile: Top 75%
Ethics in Business and Education
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Corporate Culture Based on Compassion: How 'Love for People' Became a Hiring Philosophy — Ganna Kharytonova · American Journal of Economic and Management Business (AJEMB) (2025) | TGRS Research Map | TGRS