Perspectives on the Development of Green Social Entrepreneurship at Universities in Poland

Green social entrepreneurship is becoming an increasingly important component of sustainable development, asit combines economic objectives with environmental protection and social inclusion. In Poland, universities play a crucialrole in promoting this concept; however, comprehensive research on its potential remains limited. The growing interest inthe green economy and social entrepreneurship within academic settings highlights the need for deeper analysis. This studyaims to evaluate perspectives on the development of green social entrepreneurship at Polish universities, with a particularfocus on students’ perceptions of its potential, based on the case of the University of the Commission of National Education(UNEC) in Kraków. The main hypothesis assumes that universities in Poland have significant potential to promote green socialentrepreneurship, but lack the necessary tools and institutional support, including knowledge of how to apply artificialintelligence (AI) in this field. The study is based on a questionnaire survey conducted among students. The results indicatethat universities, such as UNEC, possess considerable potential to advance green social entrepreneurship, although thisrequires enhanced intersectoral cooperation and improved access to relevant resources. The findings also show thatstudents increasingly recognize the importance of green entrepreneurship for sustainable development. These insights maycontribute to the formulation of strategies that support the growth of green social entrepreneurship at Polish universities,including the integration of AI tools to promote sustainability and innovation.