Enhancement of the Social Policy Management System in the Information Society (on the Example of University Environment)

The peculiarity of the information society is not only its attitude towards the availability of information facilities, but also new approaches and assessments to the functioning of society. Digitalization leads to the possibility of greater access to other‘s experiences, which enables comparisons to be made and the best behavioural strategies to be formed. This affects perceptions of social policy management both within the system and among stakeholders, changing them in many ways, including neuropsychological and neuroeconomic. Social responsibility has taken on a special value in the realities of the information society and has become particularly important part of social policy. The issues of corporate social responsibility are given quite a lot of attention from the point of view of business aspects, while in the sphere of education the issues of social responsibility are considered to a much lesser extent. The aim of this article is to explore dimensions of enhancing the management of social responsibility policy in the information society on the example of university environment and to identify the attitude of university applicants to the presence of social responsibility policy in the university.