"SQUID GAME": HUMAN IN THE WORLD OF CONTEMPORARY CAPITALISM

Cinema as an art form developed rapidly in the last century and has not lose its position in the 21st century. What we see on the screen is the embodiment of thoughts, actions, stories of people and society. Serious cinema or cinema not for everyone (sometimes they call it chamber) is in many ways a philosophical creation. However, a cross-section of society, pictures of life are color wide-format frames of commercial cinema. Cinema that millions of people watch with “eyes wide open”. The author of the article notes that often it is fiction and feature films that are more documentary. He draws attention to: which social classes and groups and how they react to what is happening on the screen. The article attempts to study the life of a modern person in a modern highly developed country. As is known, the world socialist system, socialism on the threshold of the 21st century gave up its positions to the old (according to the calendar) good (in the opinion of many) capitalism. With the beginning of the new century, scientific and technological progress, in the form of digital and other technologies, has dramatically changed the situation in the economy and the life of society. More grandiose changes are expected. Progress brings great advantages (in healthcare, communications, transport) and no less serious disadvantages. Among them are such problems as: future unemployment from robots and digital algorithms. The problem of recent decades is the alienation of people from each other in the case of the development of new means of communication. The purpose of the article will be the idea that "pure" progress and the latest technologies do not make people's lives better automatically. Happiness remains for many the same unattainable blue-bird-dream. What prompts "ordinary" people and specialists - economists, sociologists, engineers to philosophically understand scientific and technological progress. As is known from history, humanity postpones the solution of the most acute problems to the end. The author sees the solution (not the only one) to the problem of future unemployment from robots with artificial intelligence in the implementation of the UBI-Unconditional Basic Income. Raises the issue of the mandatory race for "success" in the modern world. These problems are relevant today and the article touches on them through the study of a landmark film. Today, it is art cinema, not music, nor literature, but cinema that can raise acute issues on a massive scale, louder and more colorfully.