User Experience Measurement in Design-Based Research on Online Educational Platforms: Contextualization of Real-World Environments Within Sustainable Development Goals for Computational Thinking

The importance of User Experience Measurement allows understanding how experiences can be optimized to meet functional and emotional needs, complemented with Design-Based Research to scale the redesign of educational platforms, four online educational platforms presented are powered by Artificial Intelligence and educational data mining to offer a tailored learning experience, combining computational thinking with Sustainable Development Goals. We present the analysis of responses of 1,573 users, which yield elements of improvement that will be implemented in the redesign. To measure User Experience of the platform, a nonexperimental quantitative analysis was carried out, using a Feedback survey based on a Likert-scale instrument, measuring perceptions: Emotional impact, Usability, and Satisfaction. The transcendence of this proposal demonstrates good practice in documenting experiences with the redesign of educational platforms that incorporate Artificial Intelligence and data mining, thereby opening a gap in Research on the quality of assessments and scaling of this approach.