The Social Innovation Model of the Bengkel EduPreneur Berdikari by PT Pertamina Patra Niaga Integrated Terminal Semarang

The Bengkel EduPreneur Berdikari Program is a social innovation model developed by PT Pertamina Patra Niaga Integrated Terminal Semarang to improve the quality of life of coastal communities in Mangunharjo Village. This program targets vulnerable groups such as the poor, women, the elderly, marginalized groups, and victims of tidal flooding, through an educational and entrepreneurial approach based on environmentally friendly workshops. The innovations carried out include the use of solar energy, processing motorcycle wash waste (aqua cycle), the development of noiseless fishing boat exhausts from scrap waste, and the production of eco-cleaning kits from mangrove waste. This program not only contributes to increasing community income but also has an impact on reducing greenhouse gas emissions and reducing environmental pollution. Through an empowerment-based strategy and the transfer of the company's core competencies, this program demonstrates integrative success in addressing economic, social, and environmental issues in a sustainable manner. Keywords: welfare, CSR, social innovation, community development, social program

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Publication Details

Journal
International Journal of Research and Review
Published
2025-09-15
DOI
https://doi.org/10.52403/ijrr.20250931
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
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article

The Social Innovation Model of the Bengkel EduPreneur Berdikari by PT Pertamina Patra Niaga Integrated Terminal Semarang

Aryo Aji Asmoro, Milasania Shintadewi, Luthfi Nurwafi F
International Journal of Research and Review
SMEs Development and Digital Marketing
article

The Social Innovation Model of the Bengkel EduPreneur Berdikari by PT Pertamina Patra Niaga Integrated Terminal Semarang

Aryo Aji Asmoro, Milasania Shintadewi, Luthfi Nurwafi F
article en

Abstract

The Bengkel EduPreneur Berdikari Program is a social innovation model developed by PT Pertamina Patra Niaga Integrated Terminal Semarang to improve the quality of life of coastal communities in Mangunharjo Village. This program targets vulnerable groups such as the poor, women, the elderly, marginalized groups, and victims of tidal flooding, through an educational and entrepreneurial approach based on environmentally friendly workshops. The innovations carried out include the use of solar energy, processing motorcycle wash waste (aqua cycle), the development of noiseless fishing boat exhausts from scrap waste, and the production of eco-cleaning kits from mangrove waste. This program not only contributes to increasing community income but also has an impact on reducing greenhouse gas emissions and reducing environmental pollution. Through an empowerment-based strategy and the transfer of the company's core competencies, this program demonstrates integrative success in addressing economic, social, and environmental issues in a sustainable manner. Keywords: welfare, CSR, social innovation, community development, social program

International Journal of Research and ReviewVol. 12(9)
Pertamina (Indonesia) (ID)
Openalex Percentile: Top 56%
SMEs Development and Digital Marketing
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