Preferences of Members in Choosing a Personal Trainer When Doing Workout at HSC Uny Fitness Center

Weight training at the Fitness Center is a solution to overcome declining physical fitness levels. However, not everyone understands how to use gym equipment and prepare exercise programs, so a Personal Trainer is needed. In choosing a Personal Trainer, of course everyone has different preferences. Therefore, this research aims to determine members' preferences in choosing a Personal Trainer when doing workout at HSC UNY Fitness Center. The research method used descriptive quantitative methods. The research population was the members of HSC UNY Fitness Center. The research sampling technique used a purposive sampling method so that 30 subjects were obtained. The research instrument was a questionnaire. The validity of the questionnaire used content validity in the form of expert judgment, while the reliability of the questionnaire used Cronbach's Alpha and Cronbach's Alpha in this study was at 0.633. The data analysis used the Likert scale method which was presented and interpreted, so that the data was obtained in the form of member preferences which were sorted from most important/dominant in choosing a Personal Trainer when doing workout at HSC UNY Fitness Center. Based on the research results, it can be concluded that the most dominant/most important member preference is educational background with a total score of 267 (74.1%). In second place is personality with a total score of 265 (73.6%). In third place is the reference with a total score of 252 (70%). Then in fourth place is expertise with a total score of 250 (69.4%). Then the last or fifth place is price with a total score of 484 (67.2%).