Role of capability and professional marketing control in business results
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Authors
- Paola Andrea Ortíz Rendón (ORCID: https://orcid.org/0000-0003-2112-1218)
- Luz Alexandra Montoya Restrepo (ORCID: https://orcid.org/0000-0002-4896-1615)
- José Luis Munuera Alemán
Publication Details
- Journal
- International Journal of Management and Decision Making
- Published
- 2025-09-16
- DOI
- https://doi.org/10.1504/ijmdm.2026.10073520
- Primary Topic
- Financial Reporting and Valuation Research
- Type
- article
- Field-Weighted Citation Impact
- 0.00