PHÂN TÍCH YẾU TỐ ẢNH HƯỞNG ĐẾN HIỆU QUẢ THỰC THI LOGISTICS NGƯỢC TRONG CHUỖI CUNG ỨNG SẢN PHẨM BAO BÌ TẠI TỈNH HƯNG YÊN

The purpose of this research is to analyze the impact of factors affecting the efficiency of implementing reverse logistics in packaging supply chainin Hung Yen province. This research was conducted with 225 samples using the direct interview method. After collecting and processing data, regression analysis was applied to evaluate the impact on the effectiveness of reverse logistics implementation. The results show that the effective of reverse logistics implemetntation was related to 5 factors: legal regulations and policies, level of technology application, consumer awareness and attitudes, level of collaboration, policies and resources of enterprises. Five solutions were recommended to enhance the efficient of reverse logistics implementation: enhancing the responsibility of manufacturers in implementing regulations on recycling and waste packaging responsibilities, promote cooperation on advanced technology transfer in the field of recycling; create a stable market for recycled products, promting the supply chain member collaboration and train human resources on reverse logistics management and recycling