Artificial Intelligence Applications for Smart and Sustainable Mobility as a Service Concept: A Systematic Literature Review

Over recent years, driven by intertwined economic, social, environmental, and technological factors, urbanization has accelerated at an unprecedented pace, posing complex challenges to metropolitan transport systems. This has intensified the demand for innovative mobility solutions, notably Mobility as a Service (MaaS), which promotes a paradigm shift from private vehicle ownership to mobility consumed as a service. With rapid advances in digital technologies, MaaS has gained substantial momentum, attracting significant scholarly attention for its potential to enable intelligent and sustainable transportation systems. This study aims to provide a comprehensive conceptual foundation of MaaS and its components, and to systematically examine how artificial intelligence (AI), machine learning (ML), and big data techniques are applied in this domain. Following PRISMA guidelines, a bibliometric and systematic review was conducted on peer-reviewed articles published between 2020 and 2024 and indexed in the Scopus and Web of Science databases. The analysis classifies AI applications across four MaaS integration levels: basic, intermediate, advanced, and full integration. The results show that machine learning and basic optimization dominate at the basic level; blockchain and big data are most prominent at the advanced and full levels; and deep learning is applied across all levels, with a particularly strong presence at the advanced stage for real-time, personalized mobility solutions. The findings also indicate that while most implementations focus on developed countries, there is substantial potential for adaptation in emerging markets. The paper concludes by discussing key challenges in regulatory compliance, inclusivity, and the protection of sensitive user data, and outlines future research avenues for building socially equitable, intelligent, and sustainable MaaS ecosystems.