Digital Marketing Strategy Optimisation of E-commerce Products Considering User Needs
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Authors
- Xijin Ge (ORCID: https://orcid.org/0000-0001-7406-3782)
- Shuang Li (ORCID: https://orcid.org/0000-0003-4073-6461)
Publication Details
- Journal
- International Journal of Product Development
- Published
- 2025-01-01
- DOI
- https://doi.org/10.1504/ijpd.2025.10073479
- Primary Topic
- E-commerce and Technology Innovations
- Type
- article
- Field-Weighted Citation Impact
- 0.00