The Effect of Rewards and Punishments on Operator Performance at PT Bukit Asam Kreatif

This research was conducted with the aim of determining the influence of reward and punishment on the performance of operators at PT Bukit Asam Kreatif. The population in this study is all operators at PT Bukit Asam Kreatif in 2024 as many as 370 operators. The sample used in this study was 150 respondents using the purposive sampling method. The results of multiple linear regression analysis show that rewards have a positive and significant effect on operator performance. Punishment has a positive and significant effect on the performance of Reward operators, the giving of prizes and bonus payments to employees who can meet the target and even exceed the set target must be appropriate, fair and transparent. The provision of this punishment is given fairly to all employees.