How did Expo 86' pave the way for the 2010 Olympics?

The results of Expo 86’ varied from making Vancouver and its urban planning strategies known worldwide to creating controversy and frustration among its residents. During the planning of this mega-event, many conflicts between groups and contrasting public opinions formed. The legacies of Expo ranged from putting Vancouver on the world stage and influencing international urban planning strategies to creating a massive housing crisis and displacing many long-time residents. While both good and bad, the results of Expo pavedthe way for Vancouver to find itself in a position to host the 2010 Olympics, another event subject to many conflicting public opinions. Place promotion, legacy-planning, and the mega-events strategy were used in each instance to make the case for the hosting of each event, to ensure their successes in influencing urban planning strategies, and to bring the city to the forefront of the world stage while creating a curated and long-lasting image of Vancouver. These events, while decades apart, were similar in many ways.