The electronic mobile payment system (EMPS) and the decline in conventional cash-based transactions: A review of the orange mobile money app (OMMA) in Sierra Leone
The study examines the electronic mobile payment system (EMPS) in transacting goods and services. This study reviews the orange mobile money app (OMMA). An App operated by Orange Mobile Company in Sierra Leone since 9 September 2022. Primary data was obtained from OMMA consumers, and reviewed published journals and articles. 50 questionnaires were issued through Google Forms and other electronic social apps. 30 articles and journals were reviewed accordingly to give empirical result analyses. The data were analysed using Stata and presented in pie charts and simple bar charts as statistical figures. The results show that EMPS leads toward a cashless society with a minimal security threat compared to the conventional cash-based system, as the system increases financial inclusion, shows convenience in business transactions, and enhances security. Key words: Electronic mobile payment system (EMPS), orange mobile money app (OMMA), cashless society, security, consumer behaviour, technology adoption.
Authors
- K S Mohamed (ORCID: https://orcid.org/0000-0002-7720-4090)
Publication Details
- Journal
- AFRICAN JOURNAL OF BUSINESS MANAGEMENT
- Published
- 2025-09-10
- DOI
- https://doi.org/10.5897/ajbm2025.9619
- Primary Topic
- Digital Platforms and Economics
- Type
- article
- Field-Weighted Citation Impact
- 0.00