Employing Modern Technologies to Enhance Visual Content Provided Through Digital Platforms

With the growing need for immersive and intelligent digital content, there has been a noticeable shift towards leveraging advanced technologies in the process of content creation and distribution. This study explores ways in which AI, virtual reality, and augmented reality may improve visual content delivery across digital platforms. The study analyzed user engagement, visual focus, and system performance for different content types, using a Deep Attention Neural Network (DANN) model and a hybrid dataset. Experimental results showed that both the DANN model and immersive technologies outperformed conventional formats in all three parameters of consideration attention retention, emotional impact, and content delivery efficiency scoring 4.6 and 4.3 respectively. These findings can help drive your user experience considering technology has transformed the way users consume modern digital media.