An Analysis of Artificial Intelligence Policies in Fortune 50 Companies

The wave of changes brought to industries by generative artificial intelligence necessitates communication about how organizations are approaching ethical and responsible AI usage. Disclosure of where the human element and machine element meet is essential for stakeholders to evaluate the information they receive. This article benchmarks how many Fortune 50 companies have AI policies on their websites for stakeholders to find. Only 15 of the 50 had policies on their websites that users could find using internal and global search engines. Transparency, fairness, and accountability were the most mentioned principles in the AI policies. Recommendations are included to help PR teams enhance transparency with organizational AI approaches and embrace disclosure for practitioners’ AI use in content creation.