Impact of health promotion strategies on HPV vaccination uptake: A descriptive epidemiological study (2019–2024)
Accessible, action-oriented interventions, particularly "Open Door" days, were the most effective strategy for increasing adolescent HPV vaccination. Social marketing combining convenience and multi-channel communication significantly enhanced uptake. These findings support the implementation of targeted, barrier-reducing public health strategies to improve vaccine coverage.
Authors
- Mirjana Štrbac (ORCID: https://orcid.org/0000-0003-1532-5548)
- Snežana Ukropina (ORCID: https://orcid.org/0000-0001-8217-5215)
- Smiljana Rajčević (ORCID: https://orcid.org/0000-0003-2721-284X)
- Mioljub Ristić (ORCID: https://orcid.org/0000-0002-6923-189X)
- Dušan Čanković (ORCID: https://orcid.org/0000-0002-0567-8668)
- Ljerka Popov
- Nataša Nikolić (ORCID: https://orcid.org/0009-0009-7973-1503)
- Katarina Mašić
- Vesna Vuleković
Institutions
- University of Novi Sad (RS)
- Institute of Public Health of Vojvodina (RS)
Publication Details
- Journal
- PLoS ONE
- Published
- 2025-09-04
- DOI
- https://doi.org/10.1371/journal.pone.0331592
- Primary Topic
- Vaccine Coverage and Hesitancy
- Type
- article
- Field-Weighted Citation Impact
- 0.00