Prediction of Social Media Virality Through Stacking Ensemble utilising ML Algorithms

The user interaction datasets are too complex with a lot of noise which makes predicting virality with social media content extremely difficult. This multi-faceted problem requires different models to come up with a solution, however, most single-model approaches are proving to be inefficient due to the lack of accuracy and reliability in predictive performance. This research comes up with a new stacking ensemble model that incorporates Random Forest, XGBoost, and Logistic Regression, which aims to solve the problem stated before. The main focus is improving model robustness while retaining a clear interpretive framework and incorporating weakly labeled dataset interpretability. Employing bagging, boosting, and probabilistic calibration simultaneously improves accuracy and reliability without sacrificing ensemble bias. The model was viral content detected at 95% accuracy, 98% F1-score, with 90% precision and recall, and 92% ROC-AUC showcasing excellent metrics predictive performance. Improved prediction reliability was ensured through calibrated outputs alignment by regression with real-world distribution alignment enhancing predictive dependability. This model provides strong efficient scalable structure to prediction virality and emphasizes its potential across diverse data-centric domains.

Authors

Institutions

Publication Details

Published
2025-05-23
DOI
https://doi.org/10.1109/incet64471.2025.11140919
Citations
1
Primary Topic
Spam and Phishing Detection
Type
article
Field-Weighted Citation Impact
3.25
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

Prediction of Social Media Virality Through Stacking Ensemble utilising ML Algorithms

Joyjit Patra, Subir Gupta, Bibhuti Bhusan Dash, Sudhansu Shekhar Patra et al.
1 citations
Spam and Phishing Detection
3.25
article

Prediction of Social Media Virality Through Stacking Ensemble utilising ML Algorithms

Joyjit Patra, Subir Gupta, Bibhuti Bhusan Dash, Sudhansu Shekhar Patra, S. Chowdhury, Upasana Adhikari
article en
1 citations

Abstract

The user interaction datasets are too complex with a lot of noise which makes predicting virality with social media content extremely difficult. This multi-faceted problem requires different models to come up with a solution, however, most single-model approaches are proving to be inefficient due to the lack of accuracy and reliability in predictive performance. This research comes up with a new stacking ensemble model that incorporates Random Forest, XGBoost, and Logistic Regression, which aims to solve the problem stated before. The main focus is improving model robustness while retaining a clear interpretive framework and incorporating weakly labeled dataset interpretability. Employing bagging, boosting, and probabilistic calibration simultaneously improves accuracy and reliability without sacrificing ensemble bias. The model was viral content detected at 95% accuracy, 98% F1-score, with 90% precision and recall, and 92% ROC-AUC showcasing excellent metrics predictive performance. Improved prediction reliability was ensured through calibrated outputs alignment by regression with real-world distribution alignment enhancing predictive dependability. This model provides strong efficient scalable structure to prediction virality and emphasizes its potential across diverse data-centric domains.

Haldia Institute of Technology (IN), KIIT University (IN)
Openalex Percentile: Top 7%
Spam and Phishing Detection
3.25
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

Prediction of Social Media Virality Through Stacking Ensemble utilising ML Algorithms — Joyjit Patra, Subir Gupta, et al. · (2025) | TGRS Research Map | TGRS