Research on the evaluation system of ecological civilization education in universities based on AHP and PDCA model

Purpose To scientifically construct an evaluation system for ecological civilization education in universities, this study draws on domestic and international research achievements and educational evaluation practices. Design/methodology/approach By applying the analytic hierarchy process (AHP model), it refines the evaluation index system for ecological civilization education in universities; utilizing the PDCA model, it proposes optimized paths for evaluating ecological civilization education in universities. Findings This further constructs a scientific and comprehensive new-age evaluation system for ecological civilization education in universities, aiming to improve the level of ecological civilization education in universities, further promote the construction of ecological civilization in universities and enhance the ecological civilization literacy of college students. Originality/value This study innovatively integrates the AHP model and the PDCA model to construct an evaluation system for ecological civilization education. Its originality lies primarily in the breakthrough of methodological integration. By establishing a “quantitative evaluation-dynamic optimization” linkage mechanism, it bridges the gap between theory and practice in ecological civilization education. Furthermore, the evaluation results are directly linked to curriculum improvement strategies and institutional reform in higher education, demonstrating significant practical value and policy relevance.