When digital-AI transformation sparks adaptation: job crafting and AI knowledge in job insecurity contexts

This study extends the application of Conservation of Resources Theory by emphasizing the potentially positive role of job insecurity under specific contextual conditions, while also offering a critical reflection on the ethical implications of using job insecurity as a motivational tool. It is suggested that organizations should leverage employees' AI knowledge to enhance job crafting, rather than relying on stress as a driver. Future research is encouraged to explore additional antecedents of job crafting.