Embracing the New Normal: A Study on Employee Engagement in Pakistan's Post- Covid IT Sector

Significant changes in work dynamics brought about by the COVID-19 pandemic have resulted in a widespreadadoption of remote work or telework. This study examines how employee engagement is affected by remote workin Pakistani businesses, with a particular emphasis on theIT industry. The study explores several factors, suchas cultural considerations, communication strategies, and the availability of support for home office setups, thatimpact employee engagement in remote work arrangements through interviews with IT professionals. The resultsunderscore the significance of adjusting to novel approaches that facilitate remote work, like digitalcommunication instruments and organized virtual gatherings. Furthermore, the study clarifies how culturalaspects play a part and how important it is to help remote teams develop a feeling of community and teamsuccess. According to the study, remote work can improve employee engagement by lowering social loafing andinterdependency. There is also discussion of the study's limitations and ethical issues. In general, the study offerssignificant perspectives on the connection between remote work and worker satisfaction in Pakistan.

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Publication Details

Journal
Foundation University Journal of Business & Economics
Published
2024-08-30
DOI
https://doi.org/10.33897/fujbe.v9i2.926
Primary Topic
COVID-19 Pandemic Impacts
Type
article
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article

Embracing the New Normal: A Study on Employee Engagement in Pakistan's Post- Covid IT Sector

Muhammad Rafay, Muhammad Khalil, Zain Zulfiqar, Hammad Aslam et al.
Foundation University Journal of Business & Economics
COVID-19 Pandemic Impacts
article

Embracing the New Normal: A Study on Employee Engagement in Pakistan's Post- Covid IT Sector

Muhammad Rafay, Muhammad Khalil, Zain Zulfiqar, Hammad Aslam, Muhammad Zain Ul Abedeen
article en

Abstract

Significant changes in work dynamics brought about by the COVID-19 pandemic have resulted in a widespreadadoption of remote work or telework. This study examines how employee engagement is affected by remote workin Pakistani businesses, with a particular emphasis on theIT industry. The study explores several factors, suchas cultural considerations, communication strategies, and the availability of support for home office setups, thatimpact employee engagement in remote work arrangements through interviews with IT professionals. The resultsunderscore the significance of adjusting to novel approaches that facilitate remote work, like digitalcommunication instruments and organized virtual gatherings. Furthermore, the study clarifies how culturalaspects play a part and how important it is to help remote teams develop a feeling of community and teamsuccess. According to the study, remote work can improve employee engagement by lowering social loafing andinterdependency. There is also discussion of the study's limitations and ethical issues. In general, the study offerssignificant perspectives on the connection between remote work and worker satisfaction in Pakistan.

Foundation University Journal of Business & EconomicsVol. 9(2)
National University of Sciences and Technology (PK)
Openalex Percentile: Top 65%
COVID-19 Pandemic Impacts
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Embracing the New Normal: A Study on Employee Engagement in Pakistan's Post- Covid IT Sector — Muhammad Rafay, Muhammad Khalil, et al. · Foundation University Journal of Business & Economics (2024) | TGRS Research Map | TGRS