DEVELOPING FOREIGN LANGUAGE PROFICIENCY OF FUTURE SPECIALISTS IN SOCIO-CULTURAL EVENT MANAGEMENT

Learning foreign languages by future professionals in socio-cultural event management has become important in promoting cross-cultural understanding.A high level of foreign language proficiency provides the opportunity for relevant communication between representatives of different backgrounds.The purpose of the research is to analyze approaches to teaching foreign languages to future managers of socio-cultural events, as well as to develop recommendations for organizing an efficient educational process in order to improve their professional foreign language training.To efficiently perform professional tasks in socio-cultural event management, future specialists have to be fluent in the foreign language.Thus, the content of foreign language training should include professional vocabulary, typical situations of intercultural interaction, accompanied by familiarization with the traditions and cultural heritage of the countries whose language is being studied.It is important that the curriculum includes not only mastering vocabulary along with the ability to read and translate professional texts, but also developing the skills of business correspondence, organizing round tables and brainstorming, giving various types of presentations, etc. Classwork should mostly include oral, communication oriented exercises.Self-study (such as working in small groups to prepare a presentation, processing a text for its further discussion, independent search on foreign-language online resources to perform a creative task) also plays an important role in the process of mastering a foreign language.The authenticity of materials should be one of the most important requirements for their selection.To conclude, developing foreign language proficiency of future professionals in sociocultural event management is a complex, multi-level process that requires a combination of linguistic, communicative, and cultural training.A modern teaching model should take into account the interests of students, the specifics of the branch under study, cultural aspects, and the needs of the labor market.It is important that the educational process is flexible, dynamic and innovative, with extensive use of interactive methods, digital technologies, and the interdisciplinary approach.