THE POTENTIAL OF UNIVERSITY LIBRARIES IN UKRAINE AS CULTURAL HERITAGE SITES AND OBJECTS OF TOURIST INTEREST

The article analyses the potential of university libraries in Ukraine as objects of cultural heritage and tourist interest. The architectural value of libraries is investigated, emphasising their role in preserving national memory and cultural heritage. The importance of rare editions and manuscripts stored in university libraries as important sources of the history of science and culture is highlighted. Approaches to attracting tourists, including organising guided tours of the library space, are presented, which can increase interest in these cultural institutions. Examples of successful practices are given, including the experience of Bulgarian libraries that are actively developing tourism initiatives. The article also emphasises the importance of the correct presentation of libraries as tourist attractions, which can significantly affect their positioning in the cultural and tourist offer. The paper also examines the impact of architectural, educational and aesthetic values of university libraries on their attractiveness to tourists. In particular, it is emphasised that libraries can become not only places for obtaining knowledge, but also important tourist attractions if they are properly presented. Examples of libraries that are already implementing guided tours are given, demonstrating how architectural features and historical collections can attract visitors. In particular, the article focuses on the library of Lviv Polytechnic National University, which has become a popular place for excursions due to its unique interior and historical significance. In addition, the article highlights the need to integrate libraries into tourist routes, which can contribute not only to the promotion of library resources, but also to the development of cultural tourism in Ukraine in general. The article calls for increased cooperation between libraries, travel agencies and local communities to create joint programmes that would raise awareness of cultural heritage. The article not only emphasises the importance of university libraries in the context of cultural tourism, but also offers specific recommendations for their development as tourist attractions, which can have a positive impact on the preservation of national memory and cultural identity.