From Search Rankings to Synthesised Answers: Propositions for Consumer Behaviour in the Age of Generative <scp>AI</scp> Search

Authors

Michael Mehmet (ORCID: https://orcid.org/0000-0002-4936-5946)

Institutions

University of Wollongong (AU)

Publication Details

Journal: Journal of Consumer Behaviour
Published: 2025-09-01
DOI: https://doi.org/10.1002/cb.70044
Primary Topic: Digital Marketing and Social Media
Type: article
Field-Weighted Citation Impact: 0.00

Controls

|||

ALL TIME

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

article

From Search Rankings to Synthesised Answers: Propositions for Consumer Behaviour in the Age of Generative AI Search

Michael Mehmet

Sep 1, 2025

Journal of Consumer Behaviour

Digital Marketing and Social Media

article

From Search Rankings to Synthesised Answers: Propositions for Consumer Behaviour in the Age of Generative AI Search

Michael Mehmet

September 1, 2025article en

Abstract

No abstract available for this paper.

Journal of Consumer BehaviourVol. 24(6)

University of Wollongong (AU)

Openalex Percentile: Top 69%

Digital Marketing and Social Media

DOI Source OpenAlex

AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

From Search Rankings to Synthesised Answers: Propositions for Consumer Behaviour in the Age of Generative <scp>AI</scp> Search — Michael Mehmet · Journal of Consumer Behaviour (2025) | TGRS Research Map | TGRS