TOWARDS INNOVATIVE CONTINUOUS TRAINING OF TEACHERS RESEARCHERS IN MOROCCO: A CONCEPTUAL FRAMEWORK INTEGRATING DESIGN THINKING AND ETHICAL ARTIFICIAL INTELLIGENCE.

The continuous training of teachers researchers in Morocco constitutes a fundamental lever for supporting the modernization of higher education in a context marked by reforms and initiatives described in our initial assessment (S. CHA UI K.Derkaoui, 2025), notably the National Charter for Education and Training (1999), the Strategic Vision 2015 2030, Framework Law 51 17, and the ESRI 2030 Pact. Building on the identified challenges regarding pathway personalization, equity of access, and integration of advanced technologies,this contribution develops an innovative conceptual framework articulating Design Thinking and ethical artificial intelligence.The methodology combines a systematic literature review on the joint application of Design Thinking and ethical artificial intelligence in education with a PESTEL analysis contextualizing the external factors impacting the Moroccan educational system.This approach enables the modeling of an integrated conceptual framework specifically adapted to the continuous training of Moroccan teachers-researchers. The results demonstrate that the Design Thinking approach, which is human centered and collaborative and enriched by the analytical and personalizing capabilities of ethical artificial intelligence, offers promising solutions for designing pathways that respect diversity while maintaining equity of access.This framework natively integrates ethical considerations "ethics by design" and adapts to the cultural and institutional specificities of the Moroccan context, while aligning with national guidelines. This theoretical research establishes the essential conceptual foundations for developing an innovative continuous training program, thus paving the way for an empirical experimentation phase that will validate the effectiveness and relevance of this integrated approach in the specific context of Moroccan higher education.