How do textile enterprises use digital technology to realize greeninnovation? A multicase comparative study

The application of digital technology in textile enterprises can promote their search for knowledge, and its crucial meaning lies in injecting new evolutionary power into the green innovation of enterprises. This research delves into strategies for fostering knowledge search in enhancing textile enterprises’ digital technology capabilities, ultimately refining and establishing a framework that catalyses green innovation. Employing the grounded theory approach, this research outlines the dimensions and critical attributes of digital technology, knowledge search, and green innovation practices in textile enterprises. Furthermore, this research constructs a theoretical frame enabling textile enterprises to harness digital technology for knowledge exploration and advancing green innovation. The findings reveal that textile enterprises use digital technology to help multiagent interaction, forming the dynamic support of green incremental and radical innovation. Knowledge search is critical for textile enterprises to realize green innovation using digital technology. Therefore, this study unveils a new path of development for nd green innovation in textile enterprises under the backdrop of the construction of ecological civilization.